Artlogic

Strategy

Proposition

Our proposition describes what we do and how we do it.
It articulates the benefits we bring to our customers and supports our Organising Idea, purpose, vision and values.

Bringing everything together.

Artlogic is transforming the art industry.

We take what makes you tick and turn it into something beautiful that you can share with the world.

Everything we do makes the business of art more efficient, giving you the time and space to do the things you love. Whether that’s creating more artwork, discovering new opportunities and artists, growing a collection or simply getting organised.

Artlogic future-proofs your systems, coordinates your marketing and modernises your business. It simplifies and streamlines, saving you time and money. In the gallery, the studio or at art fairs, you’re always able to easily and elegantly organise, manage and share.

Artlogic.
Bringing everything together.

Brand Building Blocks

Our Brand Building Blocks articulate the consistent, total brand experience our employees and customers can expect. They’re the tool to help create and manage our culture and successfully deliver our goals.

Organising Idea

Bringing everything together

Purpose

We are here to transform the art industry.

Vision

The cultural power of art impacts everyone.

Values

Beauty.

Expertise.

Integration.

Behaviours

We find elegant ways to empower the art industry.

We understand and respond to our customers’ needs.

We streamline and modernise.

Experience Principles

We always add value in beautiful ways.

Everything we create has clear purpose.

Things effortlessly work together.

Customer Benefits

Something they’re truly proud of.

A trusted and perfect solution.

A more efficient, straightforward system.

Message House - Brand

Our Message House is a set of statements that support the Artlogic proposition. It gives consistency to our communications by providing a single source of messaging, which can then be developed for different markets, personas and campaigns.

Core message.

Bringing everything together.

Headline

Transforming the art industry.

Building the best and  most beautiful integrated  art system.

Future proofing your  art business.

Key message.
These explain the message in full.

Since 2006, Artlogic has been using technology to improve the art industry. With complete website and database integration, CRM and built-in sales management tools, we offer the world’s most advanced art platform for everyone - from small to large galleries, artists who are just starting out to world leaders, and collectors of every type and size.

We take what makes you tick and turn it into something beautiful that you can share with the world. Everything we do makes the business of art more efficient, giving you the time and space to do the things you love. Whether that’s creating more artwork, discovering new opportunities and artists, growing your collection or simply getting organised.

Resons to believe.
Proof points to support the message.

Websites, database and app.
Add or remove multiple works in just a few clicks.
Search contacts by categories, interests or purchasing behaviour.

Sell artworks, publications, merchandise and events online.
CMS handles shipping, sends notifications and monitors stock.

Secure daily backups.
24/7 service monitoring.
Encrypted connection.
Free upgrades.

Foundation message.

Artlogic is transforming the art industry.